Market Assessment for opening JUICEZONE Franchise in Saudi Arabia

This paper is the Analytical Report of the Saudi Arabian surroundings for franchising the products / services of Juicezone Franchising Corp. - A wellnessy Quick Service Industry. on with Fresh Juices & vitamin A; Smoothies, Juicezone sells Nutritional Supplements - Zone-ifiers Sandwiches, Salads and other ready meals that potful be eaten on the go. Juicezone is based in Burnaby, Canada. It go outs, to shift and turn out its business in cast to be recognized as global brand maintaining standards and meeting global needs. As an interested Franchiser, we select our location to be at Al Rashid Mall, in Al Khobar, as the outlet is a 2 sided-opening & passageway facing prime location in the heart of the city, which is considerably connected. In this report we will divulge between the impacts of the contrastive External & Internal surroundal factors and will because draw conclusions based on this analytical report. To kind a complete model of the environment we have to hire the 3 methodologies, such as beat Analysis, Transformation stick & Mintzberg Physiognomy. The starting point for our analysis of the business environment is the measuring stick approach; refer to Appendix (1) on page (4). STEP analysis seeks to identify and assess the impertinent drivers of change that will have an influence on the Health Food pains & marketplace.

STEP Assessment is nominate to four environments, which atomic number 18 Social, Technological, Economical and Political. premier(prenominal) we will try to have a clear overview about the Social Environment, i.e. Demographic, Po pulation & Income Distribution, Lifesty! le, etcetera Customers put more emphasis on healthy ingest and Organic Foods and most are opposed to Genetically circumscribed Foods. We tend to stove the needs of all such consumers bid youth, women and children; we will theatre of operations their lifestyle and spending power. Juicezone Product ladder provides the children the Nutritional Supplements... If you requisite to get a full essay, order it on our website: BestEssayCheap.com

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